| MSA Name | Big Rapids, MI |
| MSA Type | Micropolitan Statistical Area |
| Timezone | Eastern Standard Time (EST) |
| Population (2022) | 42,947 |
| Population Growth Rate (2010-19) | 1.4% |
| Majority Ethnicity | White: 93.69% |
| Median Household Income | $44,460 |
| Race/Ethnicity | Percentage of Population (2018) |
|---|---|
| White | 93.69% |
| African American | 2.91% |
| Hispanic | 2.23% |
| Asian | 0.77% |
| Native American | 0.39% |
| Hawaiin/Pacific Islander | 0.02% |
| Mecosta County |